Blue Ocean Strategy, in simple terms refer to conducting business in areas which have presently zero or minimal competition. Instead of fighting for space in an ocean full of many players, shift your business or activities to a place where you would be the market leader. This article covers: What is the Blue Ocean strategy? […]
Books
10 Presents to Get for Your (Female) Boss this Christmas 2017
Whether it’s for their birthday, a career milestone, or Christmas, buying presents for your boss can be challenging. This article was written in response to the popularity of our previous article – What to Get for Your (Guy) Boss this Christmas. You want to show your appreciation for their leadership, but you don’t want to […]
What to Get for Your (Guy) Boss this Christmas 2017
Introduction The operative word here is ‘boss’. You need to be aware that some gifts may be thought inappropriate to give to your boss, especially for the Christmas season. These are gifts which have any ‘connotation’. Clearly, you need to go for something relatively neutral. Word of Caution Do you normally get gifts for male […]
Lessons to Learn from Steve Jobs for your Startup
Introduction “I always advise people – Dont wait ! Do something when you are young, when you have no responsibilities. Invest time in yourself to have great Experiences that are going to enrich you, then you can’t possibly lose. “ – Steve Jobs Steve Jobs proved that college degrees has nothing to do with making […]
20 Books that every startup founder needs to read
Introduction I went down that path (learning how to be an entrepreneur from scratch) and I wish I had chanced upon a renewed list of books that every startup founder should read. Don’t get me wrong, those are great books, but I think those should be considered the bare minimum to read if your want […]
6 Myths about Starting your Own Business
Starting a business can be mind-boggling for first-time entrepreneurs who may have some great ideas but do not know where to start. There are tons of free resources out there, and you might want to check out The Strawberry Startup by Moses Lim which is an ideal read if you are looking to monetise your […]
3 Online bookstores where you can find The Strawberry Startup
“The Strawberry Startup”, a delightful and informative read on how to build your own startup, was released on 19 May 2017. The much acclaimed ebook has since been generating modest sales on popular online bookstores such as Amazon, Apple Store, Barnes & Noble, Inktera and Kobo The respective links to the region you’re situated in for Amazon can be found below: […]
How to read ebooks if you do not have a Kindle ereader (Ebook release: The Strawberry Startup)
If you do not have a Kindle e-reader, or any other e-reader like the Nook or the iPad, this article shows you how you can read ebooks on your phone or any other device. StartupStorey recently released a new ebook titled “The Strawberry Startup” by Moses Lim and we have detailed a list of links where […]