The blue Ocean Strategy refers to conducting business in areas which presently have zero or minimal competition. Instead of fighting for space in a red ocean full of many players, choose to shift your business to a place where you can thrive on untapped customer needs and become profitable. This article on Blue Ocean Strategy […]
Books
These best startup books for entrepreneurs offer valuable insights and advice for you to learn everything about building and scaling your startup.
Ultimate Step-by-Step Guide to Building Your Startup – The Strawberry Startup Method

Why do you want to learn how to build a startup? There are 2 types of mindset in people who want to learn how to build a startup. One believes that building startups is about making profits, while the other believes that building startups is about providing value. If you are in it for the […]
10 Presents to Get for Your (Female) Boss This Christmas

Whether it’s for their birthday, a career milestone, or Christmas, buying presents for your boss can be challenging. This article was written in response to the popularity of our previous article – What to Get for Your (Guy) Boss this Christmas. You want to show your appreciation for their leadership, but you don’t want to […]
7 Presents to Buy for Your Boss (Guy) This Christmas

Looking for presents to buy for your boss (and your colleagues) can be a tricky task for many who are unsure of their company culture’s on giving and receiving gifts. Heck, some companies view these gifts as “bribery” to move up the career ladder. On the more personal level, the operative word here is ‘boss’. […]
Lessons to Learn from Steve Jobs for your Startup

There are many lessons to learn for your startup to grow and scale to a unicorn – and there’s no better person to learn – Steve Jobs. “I always advise people – Dont wait ! Do something when you are young, when you have no responsibilities. Invest time in yourself to have great Experiences that […]
6 Myths about Starting your Own Business

Starting your own business can be mind-boggling for first-time entrepreneurs. This is especially so if you have some great ideas but do not know where to start. There are tons of free resources out there to help with starting your own business. You might want to check out The Strawberry Startup by Moses Lim which […]
3 Online bookstores where you can find The Strawberry Startup

“The Strawberry Startup” is a delightful and informative read on how to build your own startup and definitely a must-read if you want a crash course on how to build a startup from scratch. The much acclaimed ebook has since been generating modest sales on popular online bookstores such as Amazon, Apple Store, Barnes & Noble, Inktera and Kobo “Make sure […]
How to read ebooks if you do not have a Kindle ereader (Ebook release: The Strawberry Startup)

If you do not have a Kindle e-reader, or any other e-reader like the Nook or the iPad, this article shows you how you can read ebooks on your phone or any other device. StartupStorey recently released a new ebook titled “The Strawberry Startup” by Moses Lim and we have detailed a list of links where […]