In this series of lessons we can learn from the greats, we turn to the one of the greatest entertainers of all time – Walt Disney – who built an empire of fun, love and excitement. This article covers: How did Walt Disney and The Walt Disney Company become so successful? Additional Business Lessons to […]
Entrepreneurship
Case Studies: Great Marketing (Part 1)
In this article, we highlight possible lessons we can derive from the great marketing efforts of known companies and use them as case studies for our learning. The rest of the articles related to Marketing can be found here. The following companies covered in this article are: Apple Absolut Vodka Hi-Smile Hotmail Heatball How […]
Infographic: 10 Simple Ways to Increase your Brand Awareness
This is a guest post by Frank Ouyang, who is the Chief Manager and co-founder of Panda Paper Roll Company, a POS paper roll supplier and mobile payment solution provider. In addition to his love for paper industry, Frank is also dedicated to helping small business entrepreneurs to run better businesses. If you want to know […]
10 Off-page SEO Techniques that you can use right now
The higher your pages can rank on Google/Bing/Yahoo/etc. results pages, the more traffic your site is likely to get even if you are giving best search optimization services. Now, SEO can be split up into two separate categories; On-Page SEO Off-Page SEO In today’s article we will be looking specifically at Off-Page SEO and some […]
What is Black Hat SEO?
Black Hat refers to a Search Engine Optimization technique which is used to increase the ranking of a blog or website. This article is part of our series of articles on Search Engine Optimisation (SEO). In this technique, strategies are applied to the search engine rather than the viewers or audience by violating the rules […]
12 Best Startup Marketing Tips from Top Entrepreneurs
Marketing advice is worth a million dollars, especially when it comes from the top gurus and leaders. Startups are no exception and even a grain of advice can lift them from ground to space. Here are some best pieces of marketing advice given by top entrepreneurs to startups. #1 People Love Benefit, Not the […]
What essential skills do startup founders generally lack?
Among many things the first-time entrepreneurs should not waste their time on are the following things that we have compiled in this article. Public speaking and presentation skills At least in the tech startup community, most presentations by senior executives are appallingly awful. Even if the subject matter is fascinating, they can find […]
How do founders pay their bills after quitting their full time jobs?
The full question that we seek to answer in this article is – how do founders pay their bills after quitting their full time jobs but still seeking investment in their startups? Dave, Startup Founder – Self-funding is key to your success. This is called “self-funding”. I did this for two years. Basically it […]