The blue Ocean Strategy refers to conducting business in areas which presently have zero or minimal competition. Instead of fighting for space in a red ocean full of many players, choose to shift your business to a place where you can thrive on untapped customer needs and become profitable. This article on Blue Ocean Strategy […]
Marketing
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Ultimate Step-by-Step Guide to Building Your Startup – The Strawberry Startup Method
Why do you want to learn how to build a startup? There are 2 types of mindset in people who want to learn how to build a startup. One believes that building startups is about making profits, while the other believes that building startups is about providing value. If you are in it for the […]
Ultimate Marketing Guide 2021: Actionable Marketing Techniques and Strategies
This ultimate Marketing Guide is meant to give you a quick value bomb on what Marketing is, and give you actionable techniques to apply for your business, startup or e-commerce store. Marketing is where business data and human behaviours meet, turning prospects into leads, then into customers in their journey through the marketing funnel. Note […]
Lessons to Learn in the Corporate World As an Introvert
The corporate world, at least what I’ve seen of it, is a funny thing. It is made for extroverts, and definitely contains lots of lessons for introverts to learn from. One of the biggest lessons you can learn is how to mix the two and add value as an introvert. The idea for this article […]
How to Start a Profitable Mobile Phone Repair Business in 2021
Operating a mobile phone repair business can be very profitable. It doesn’t matter where you’re based at – whether you’re in Europe, USA or in Asia. Here’s the thing: Almost everyone uses a mobile phone repair service sometime in their lives, especially if they’re using Apple iPhones and Samsung mobile phones. This article teaches you […]
How do you know if your startup idea already exists?
If you want to know whether your startup idea already exists, start by doing a Google Search. If there’s not much useful information that shows up in your Search Engine Results Pages (SERP), it means that this startup idea of yours is not popular yet. Chances are, someone out there in the world has thought […]
Most Common Problems that Destroy a Startup
Most startups have problems and I’ve seen many fail for so many reasons. Off the top of my head, here are the first 20 reasons I can think of: Never actually launched the product Founders fighting or working badly together Single founder was not able to do (or hire) key jobs Launched a “bad” product […]
What percentage of ideas submitted to venture capitalists are rubbish?
Introduction In this article, we asked several venture capitals this intriguing question – what percentage of ideas submitted to Venture Capitalists are rubbish? Who else is in a much better position than the ones who vet these ideas everyday! Andrew, VC, Silicon Valley No way to really know, of course, you’ll be stuck with anecdotal […]